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True North Adventure Cruises celebrates 30 years of operation this month. Over the years, True North has evolved from fishing adventure boat to leading luxury expedition cruise and the trip of a lifetime.

The now revered adventure-cruise operator first cruised Western Australia’s remote Kimberley coast during 1987 when founding director Craig Howson commenced fishing type charters along a coastline that was and still is largely inaccessible from land.

Howson discovered that the Kimberley was a haven for adventurers who were easily spellbound by more than 2,500 rugged islands and numerous navigable river systems crowned with stunning gorges and majestic waterfalls. When he mixed-in some of the best sports fishing action that you could imagine, unique wildlife encounters and, opportunity to see pristine examples of ancient rock art – the recipe for success was almost complete.

The last ingredient was making sure all could be enjoyed ‘in style’ and in 1999 North Star launched the first TRUE NORTH – a 28 guest adventure-cruiser that was more akin to a floating boutique hotel complete with a roof-top helicopter!

And as fate would have it, the celebrations coincide with one of the Kimberley region’s biggest waterfall seasons.

Congratulations True North.

For further information on this celebrated milestone, visit.