Luxury travel journalist and broadcaster Marika Flatt has raised the profile of qualia and the Whitsundays to affluent US audiences through complementary print and television coverage, positioning the iconic luxury lodge as one of Australia’s most compelling high-end travel experiences.

In a feature for Texas Lifestyle Magazine, Flatt shared her first-hand experience staying at qualia, capturing the property’s understated luxury, spectacular Great Barrier Reef setting and personalised approach to hospitality. Through immersive storytelling, the feature highlighted the qualities that set qualia apart, inspiring readers to consider Hamilton Island as a must-visit destination for luxury travel.

The coverage was further amplified through an appearance on Austin television program Studio 512 (KXAN), where Flatt discussed why Australia and New Zealand are among the world’s most sought-after luxury destinations. Drawing on her recent travels, she showcased standout experiences across the region, with qualia featuring as a benchmark for Australian luxury accommodation and the exceptional experiences available to international visitors.

Together, the print feature and television segment delivered valuable exposure across multiple platforms, reaching luxury-minded travellers through trusted editorial channels. By combining compelling storytelling with authentic first-hand experience, Marika Flatt’s coverage reinforced qualia’s reputation as one of Australia’s leading luxury lodges while showcasing the world-class experiences that continue to attract discerning US travellers.

Read the article in Texas Lifestyle Magazine, or review the coverage on Studio 512.